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Moving Poster Advertisement

Yee Peng Festival

{illustration, animation}

This is a moving poster designed to promote the lantern release event during Yee Peng Festival in Thailand. The moods communicated through the poster are serene and enchanting.


In the left sketch, I explored different iconic moments of the lantern release that best evoke a sense of serenity and enchantment through movements.

In the right sketch, I explored the typographic layout, and the flickering effect that resembles that of the lanterns. A few iterations were done to explore the appearing and disappearing sequence of each letter.
process-moving poster-1.jpg
process-moving poster-2.jpg
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